The TVS Apache Series has achieved a sales milestone of 5 million units. The achievement serves as proof of its innovation and popularity among customers.
TVS Motor Company is a globally recognized brand known for its extensive range of two-wheelers and three-wheelers. The TVS Apache series has been consistently gaining momentum, and it has recently achieved a remarkable milestone of selling 5 million units (50 lakhs). This impressive achievement has cemented the manufacturer's position as one of the fastest-growing brands.
The remarkable success of the TVS Apache series can be attributed to its Track-To-Road philosophy. TVS prioritises class-leading performance, features, and technology. First launched in 2005, the series has achieved an impressive global sales milestone of 5 million units, showcasing its enduring popularity and widespread appeal.
Renowned for its advanced features and stylish design elements, the TVS Apache series has steadily gained momentum. This latest achievement further cements TVS' status as the leading manufacturer in the industry. It took approximately 15 years to achieve the first 4 million unit sales milestone for the Apache series in October 2020. But, the series has now surpassed the 5 million mark in just 28 months, a testament to its increasing popularity and demand.
The TVS Apache series owes its success to its unwavering commitment to innovation and customer satisfaction. With a focus on pushing the boundaries of what is possible, the TVS Apache series will probably continue to achieve even more impressive milestones.
The TVS Apache series is divided into two categories: Naked and Super Sport. The Naked motorcycles category comprises 4 models. These models are TVS Apache RTR 160, TVS Apache RTR 160 4V, TVS Apache RTR 180, and TVS Apache RTR 200 4V.
These motorcycles are designed to focus on performance and offer a range of unique features and technologies. They are available in various cc segments, ranging from 160cc to 200cc. The Super Sports category of the TVS Apache series showcases the TVS Apache RR 310 (Race Replica), which debuted in the super-premium segment in 2017.
In 2021, the TVS Motor Company launched the Built-To-Order platform for the TVS Apache RR 310, enabling customers to personalise their motorcycles according to their preferences.
TVS Motor Company is dedicated to providing riders with top-of-the-line products that cater to their changing needs. As a result of this commitment, the TVS Apache series undergoes continuous upgrades to ensure that it remains at the forefront of innovation.
As a result, the series has expanded its global presence to over 60 countries and fostered a loyal community around the brand. The TVS Apache series has undergone several timely feature updates. Some of these features include Race-Tuned Fuel Injection (RT-Fi), Dual Channel ABS, ride modes, Race Tuned Slipper Clutch, and SmartXonnect.
This latest achievement of selling 5 million units of the series is a testament to customers' trust and confidence in the brand. In addition, TVS has successfully "democratised racing" with this series, making it accessible to a wider audience.
Did you know that TVS Motor appoints former JLR as Chairman and Ford engineer as CTO ?
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