HMSI Opens 9th BigWing in Uttar Pradesh & 1st in Noida

Honda Motorcycle & Scooter India (HMSI) opened an entirely new premium big bike sales & servicing shop in Noida on January 23, 2023, offering a distinctive, immersive experience to premium motorcycle clients throughout the nation (Uttar Pradesh).

Atsushi Ogata, President, CEO & Managing Director of Honda Motorcycle & Scooter India, said, “Our focus is on expansion of Honda BigWing (Honda’s exclusive premium motorcycle network) to deliver a truly differentiated immersive experience closer to customers. Today, we are delighted to inaugurate BigWing in Noida. Through this new premium outlet, we aim to take Honda’s fun motorcycles closer to customers in Noida and bring to experience our mid-size range of premium motorcycles.”

The distinctive Silver Wing can now be experienced at over 100 operational touchpoints as it increases its last-mile presence to serve aspirational clients. The facility, situated at H-164, Sector-63, Near Noida Electronic City Metro Station (Noida), intends to spread the #GoRidin spirit to current and potential consumers, according to the business.

The company presently runs approximately 9 shops with its premium products in Uttar Pradesh.

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